Public Relations


Explore units


Select four units from the following list as well as the 4-unit professional capstone option:

  • Public Relations Campaigns ALR700
  • Public Relations Writing and Tactics ALR701
  • Reputation Management: Crisis, Risk and Responsibility ALR704
  • Marketing Communication ALR710
  • Public Relations, Activism and Social Change ALR718
  • Public Relations Theory and Practice ALR731
  • Advertising Theory and Practice ALR733
  • Public Affairs and Opinion Formation ALR782
  • Note: Students wishing to qualify for course-accredited membership of the Public Relations Institute of Australia (PRIA) must select at least 6 credit points of ALR-coded units and complete their capstone project on a public relations-related topic.


    Burwood (Melbourne), Online