Key information
Campuses
Burwood (Melbourne), Waterfront (Geelong)*, Online
Unit set code
MN-M30009
Aim:
This minor provides you with an understanding of what underpins management and operations in today’s retailing sector. Retail businesses are finding it increasingly difficult to compete without adopting innovation. More and more, new retailers (e.g. Amazon) are impacting the retail landscape at the expense of more traditional bricks and mortar stores. The minor places a strong emphasis on the dynamic nature of retailing, highlighting evolving trends driven by the increasing prevalence of digital marketing technologies. These technologies are changing every aspect of the retailing landscape.
Explore units
MMK217 Retail Management [no longer available for enrolment, replacement unit MMK266 Consumer Psychology]
MMK317 Advanced Retail Management [no longer available for enrolment, replacement unit MMK368 Relationship Marketing]
MIS313 Strategic Supply Chain Management no longer available for enrolment.
Please note:
*Waterfront (Geelong) students will be required to undertake units in Online mode.
You can study Retail management as part of the following courses
Bachelor of Business Analytics
Turn data into business insights and develop analytical skills for careers solving complex challenges across organisations and industries.
Bachelor of Commerce
Build practical skills in accounting, finance, management or marketing while gaining industry experience for a successful commerce career.
Bachelor of Data Science
Learn how data is collected, analysed and transformed into insights that drive decision-making across industries and organisations.
Bachelor of Data Science (Honours)
Advance your expertise in data science through honours-level study focused on analytics, research and strategic decision making.