Social media for job search

The modern day job hunt has evolved from a simple newspaper and  online jobs board search. We now have the  ability to use  rich social  spaces to connect with and attract potential employers. As a candidate its important to remember  you no longer make your first impression with impeccable presentation and a handshake your initial impact is now made through Google.

Create a positive digital footprint

  • Ego-surf, check the impression you're creating by Googling yourself
  • Untag yourself in less flattering or any inappropriate photos
  • Delete social media posts which may negatively impact your job seeking goals
  • Use privacy settings cautiously, hide the negative  while highlighting the positive
  • Create professional online profiles showcasing your skill and experience, keep them up-to-date.
  • Get involved in professional forums, join the discussion.
  • Always use appropriate respectful netiquette and check your grammar and spelling.


  • No selfies, use the most professional looking photo you have and craft your tagline to how you wish to be seen. 
  • Search vacancies through LinkedIn jobs
  • Follow organisations you're interested in working for and view profiles of those who are  already employed by them Research hiring managers if you know a particular company is recruiting
  • Connect with industry job seeking groups for  search tips and opportunities
  • Connect with individuals from your fields of interest if you know them or by asking a common connection to introduce you
  • Collect skill endorsements and recommendations from colleagues, managers and  other professionals who know your abilities.


  • Follow @DeakinGradEmp on twitter
  • You can  use a separate professional twitter account if you are already established on a personal twitter level and prefer not to mix the two
  • Make all 160 characters of your bio count, be specific about what you have to offer and what you are looking for.
  • Follow industry experts and organisations you're interested in, participate in discussions  and communities that have meaning to you
  • Link to any professional blogs or online profiles you have such as LinkedIn
  • Build a bigger picture of your personality, showing your interests and style not just the professional you.
  • If you're new to twitter familiarise yourself with the lingo and functionality


  • Follow Deakin Graduate Employment on Facebook
  • In Australia many large organisations utilise Facebook as part of their  graduate recruitment strategy, follow research and interact with  organisations of interest.
  • Facebook like LinkedIn can be a good way to research hiring managers
  • Reach out to your Facebook network by updating your status to reflect your job search goals
  • Give the Facebook app BranchOut a go to create a professional profile and  work timeline.


  • Follow and reply to helpful job search blogs that may offer links to jobs, networking opportunities and relevant advice.
  • Showcase your expertise and opinion in your own blog or utilise an e-portfolio
  • If you do start a blog keep your posts regular
  • Good blogs to follow for students and graduates include  Deakin's Grad-Vac blog and Graduate Connection.
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