Advertising
Discipline
Study advertising at Deakin and join the next generation of visionary thinkers. Explore diverse audiences, master media effectiveness and unleash your creativity to shape the future of advertising.
Explore your study options
Our advertising courses equip you with strategic and problem-solving skills to develop innovative advertising solutions. You’ll unlock your creativity in world-class facilities, and with our future-focused approach to brand communication and practical learning, you’ll graduate ready for a successful career.
Choose an advertising course that will get you work ready
Do you often find yourself analysing billboards and TV ads? Learn how to be the creative force behind big advertising campaigns and strategies by majoring in advertising at Deakin. Gain invaluable industry experience through placements and work-integrated learning that will give you a competitive edge at graduation.
Real-world practical experience
Engage with real-world projects and gain essential industry experience through work placement opportunities. Deakin’s focus on practical experience will equip you with the skills and strategic mindset needed to thrive.
Learn from the best
Our distinguished academic staff, with extensive experience collaborating with prestigious organisations, will equip you with a diverse set of versatile skills to ensure you're job-ready upon graduation.
Enter the exciting world of digital advertising
Launching in 2027, Deakin’s new Bachelor of Digital Marketing and Advertising is the only degree of its kind offered by an Australian university. Combine data-driven marketing skills, technology and storytelling to shape powerful brands.
Top professional roles in advertising
An estimated 23,300 new jobs for advertising and marketing professionals are projected by 2034.* Study advertising at Deakin and you'll graduate equipped with the essential skills for thriving in agency roles as well as in-house brand communication positions across commercial, corporate, government and non-profit sectors.
A flexible approach to learning prepares you for roles such as:
- account manager
- art director
- brand communication specialist
- content producer
- copywriter
- digital creative
- media planner
- researcher
- social media strategist
- strategic planner.
The course has really helped to see myself as a communications professional with something of value to communicate on the issues I am involved in. I take away a sense of achievement in my result, confidence in my ability and a love of learning.
Master of Communication
World-class teaching experiences
We're the #1 Victorian university for graduate employment. Our industry-shaped courses and practical, real-world approach to learning will prepare you to be adaptable across the jobs of the future. You'll learn to craft content for a variety of advertising disciplines and platforms including print, digital, audio and video.
Develop practical skills from day one
Theory meets practice from the very first year of our degree. You’ll be taken into the fascinating and complex world of brand communication with an innovative series of practical experiences, such as our 2Day Advertising challenge.
Gain sought-after industry experience
Establish valuable industry contacts and enhance your resume with internship opportunities at an advertising agency or in-house creative team. You'll ensure you graduate ready to showcase your professional skills to employers.
Study at the #1 Victorian uni for graduate employment
Deakin's online advertising degrees are designed to ft your lifestyle and career goals so you can study anytime, anywhere. Join more than 78,000 online students who have already graduated from Deakin.
The rise to relevance of communication skills
As the digital landscape continues to evolve at remarkable speed, there's one skillset that's more in demand than ever: communication.
Inside Deakin's School of Communication and Creative Arts
Deakin's cutting-edge communication and creative arts facilities help prepare graduates for a successful career.
Deakin references data from a range of government, higher education and reputable media sources. For more information, visit our University rankings page.
*Jobs and Skills Australia, National Employment Projections 2024 to 2034.
Contact us
Got a question about our advertising courses? Our expert advisers are available to speak to you about your study options and how we can help you further your career.
Domestic students
1800 693 888
Enquire online
International students
+61 3 9918 9188
Enquire online
