Mr Michael Callaghan

STAFF PROFILE

Position

Lecturer

Faculty

Faculty of Business and Law

Department

BL Deakin Business School

Campus

Warrnambool Campus

Contact

Research interests

Corporate ethics and social responsibility

Trust, value and online exchange

Advertising and communication

Affiliations

  • Certified Practising Marketer (CPM)
  • Australian Marketing Institute - Associate Fellow
  • European Business Review - Editorial Advisory Board Member
  • Academy of Marketing Science - Fellow
  • Emerald Literati Club - Member
  • Member of the Australian and New Zealand Academy of Managment (ANZAM)

Teaching interests

Marketing 

Consumer behaviour

Marketing research

Promotional strategy

Knowledge areas

Business Ethics

Corporate Codes of Conduct

Social Media

Relationship Marketing

Trust

Online Marketing

Media appearances

10/11/17 Nutella’s controversial recipe change sparks outrage. The Daily Mail

26/10/17 What impact will Amazon have on Australian retail? We’ll have to wait and see. 2SER Breakfast.

6/9/17 Aldi Australia to take a bite of homewares market. The New Daily.

23/8/17 Coca-Cola profits dive as Australians favour health and variety. The New Daily.

3/8/17 Nurofen customers could cash in on class action payout. The New Daily.

6/67/17 The pause that confuses: why Woolworths won’t stock Coke No Sugar. The New Daily.

29/6/17 The ‘desperate’ McDonald’s initiative to save its bottom line. The New Daily.

30/6/17 No 2 scoops of the same flavour ice-cream until Australia makes marriage equality law. Joy FM, The Scoop.

15/5/17 The hidden tactic behind Australia’s biggest online sale. The New Daily.

1/5/17 Not even Coles staff would buy ‘terrible’ Coke Life. The New Daily.

15/3/17 Could legal action be brewing in the Coopers boycott? Deakin Media Release.

1/3/17 The unexpected benefits of the Oscars blunder The New Daily.

19/1/17 The Volley shoes ad campaign that had the Christian lobby furious. The New Daily.

13/1/17 Australia Day advertisement a controversial hit. The Standard 

12/1/17 ‘Aren’t we all boat people?’: Ad war sparks battle for the Australia Day barbecue The New Daily.

24/11/16 Black Friday: how Australians can take advantage of the US shopping season. The NewDaily.

04/10/16 NTEU Warrnambool "cautiously pleased" with Deakin University announcement The Standard.

25/09/16 Callaghan part of an award-winning team The Standard.

14/07/16 Warrnambool’s Deakin campus are waiting to learn if they will have jobs after two years The Standard.

12/07/16 Focus on enrolments the next step The Standard.

Awards

2016, Outstanding Paper: Emerald Literati Network, Awards for Excellence: Habibi, Hamilton, Valos and Callaghan "E-marketing orientation and social media implementation in B2B Marketing". http://www.emeraldinsight.com/doi/full/10.1108/EBR-03-2015-0026

2013, Faculty of Business and Law, Award for Teaching Excellence (MMK277 Unit Team)

2012, Outstanding Reviewer: Emerald Literati Network, Awards for Excellence:http://www.standard.net.au/story/153089/business-lecturer-earns-peers-praise-for-review/

2012, Faculty of Business and Law, Pro Vice Chancellor’s Service Star Award (Research and Media)

2011, Faculty of Business and Law, Pro Vice Chancellor's media magnet award

2011, Faculty of Business and Law, exemplar of teaching excellence

2010, School of Management and Marketing, unit team award MMK266

2006, Faculty of Business and Law excellent teaching award (unit team)

2006, Faculty of Business and Law excellent teaching award (individual)

2006, Faculty of Business and Law award for outstanding contribution to the Faculty's operational plan in student support

2004, Australian and New Zealand Academy of Management (ANZAM) best paper award, ethics and corporate governance stream

1995, Faculty of Management, School of Management and Marketing teaching excellence award

Publications

Filter by

2015

E-marketing orientation and social media implementation in B2B marketing

F Haji Habibi, C Hamilton, M Valos, M Callaghan

(2015), Vol. 27, pp. 1-18, European business review, Bingley, Eng., C1

journal
2012

Code of ethics quality : an international comparison of corporate staff support and regulation in Australia, Canada and the United States

M Callaghan, G Wood, J Payan, J Singh, G Svensson

(2012), Vol. 21, pp. 15-30, Business ethics : a European review, Oxford , England, C1

journal

Commitment to business ethics in UK organizations

G Whyatt, G Wood, M Callaghan

(2012), Vol. 24, pp. 331-350, European business review, West Yorks, England, C1

journal
2011

A longitudinal and cross-cultural study of the contents of codes of ethics of Australian, Canadian and Swedish corporations

J Singh, G Svensson, G Wood, M Callaghan

(2011), Vol. 20, pp. 103-119, Business ethics : a European review, Oxford, England, C1

journal

The embeddedness of codes of ethics in organizations in Australia, Canada and the United States

G Svensson, G Wood, J Singh, J Payan, M Callaghan

(2011), Vol. 20, pp. 405-417, Business ethics : a European review, Oxford, England, C1

journal
2010

Indicators of perceived corporate commitment to ethics in top Taiwanese and Turkish companies : an exploratory study

T Lee, A Aydinlik, D Donmez, G Svensson, G Wood, M Callaghan

(2010), Vol. 5, pp. 178-195, International journal of business governance and ethics, Olney, England, C1

journal

A corporate model of sustainable business practices : an ethical perspective

G Svensson, G Wood, M Callaghan

(2010), Vol. 45, pp. 336-345, Journal of world business, Oxford, England, C1

journal

A comparison of business ethics commitment in private and public sector orgnaizations in Sweden

G Svensson, G Wood, M Callaghan

(2010), Vol. 19, pp. 213-232, Business ethics : a European review, Oxford, England, C1

journal

Measurement and structural properties of organizational codes of ethics in private and public Sweden

G Svensson, G Wood, M Callaghan

(2010), Vol. 23, pp. 549-566, International journal of public sector management, London, England, C1

journal

Communicating the ethos of corporate codes of ethics in the UK and the USA

G Whyatt, J Payan, G Wood, M Callaghan, G Svensson

(2010), pp. 1-28, ANZAM 2010 : Proceedings of the 24th Australian and New Zealand Academy of Management. Conference : Managing for Unknowable Futures; 2010, Adelaide, S.A., E1

conference
2009

Implementation, communication and the benefits of corporate codes of ethics in Taiwan and Turkey : a comparison across contexts

M Callaghan, T Lee, D Donmez, A Ayd?nl?k, G Svensson, G Wood

(2009), Vol. 21, pp. 278-298, European business review, Bradford, England, C1

journal

Examination of the codes of ethics artefacts in top Taiwanese companies

T Lee, G Svensson, G Wood, M Callaghan

(2009), Vol. 3, pp. 86-101, International journal of electronic customer relationship, Olney, England, C1

journal

Ethical structures and processes of corporations operating in Australia, Canada and Sweden : A longitudinal and cross-cultural study

G Svensson, G Wood, J Singh, E Carasco, M Callaghan

(2009), Vol. 86, pp. 485-506, Journal of business ethics, Amsterdam, The Netherlands, C1

journal

Cross-sector organisational engagement with ethics : a comparison between private sector companies and public sector entities of Sweden

G Svensson, G Wood, M Callaghan

(2009), Vol. 9, pp. 283-297, Corporate governance, Bradford, England, C1

journal

Corporate codes of ethics in Australia, Canada and USA : measurement and structural properties of a cross-cultural model

G Svensson, G Wood, M Callaghan, J Singh, J Payan

(2009), pp. 1-10, ANZMAC 2009 : Sustainable management and marketing conference, Melbourne, Vic., E1

conference

Implementation, communication and benefits of corporate codes of ethics : an international and longitudinal approach for Australia, Canada and Sweden

G Svensson, G Wood, J Singh, M Callaghan

(2009), Vol. 18, pp. 389-407, Business ethics: a European review, Oxford, England, C1

journal

A construct of the 'ethos of codes of ethics' (ECE) : the case of private and public Sweden

G Svensson, G Wood, M Callaghan

(2009), Vol. 22, pp. 499-515, International journal of public sector management, London, England, C1

journal

A cross-cultural construct of the ethos of the corporate codes of ethics: Australia, Canada and Sweden

G Svensson, G Wood, J Singh, M Callaghann

(2009), Vol. 18, pp. 253-267, Business ethics: a European review, Chichester, Eng., C1-1

journal
2008

A longitudinal study of the commitment to business ethics of corporate Australia

M Callaghan, G Wood, G Svensson

(2008), Vol. 6, pp. 173-184, International journal of entrepreneurship and small business, London, England, C1

journal

Communicating the ethos of codes of ethics within the organization : a comparison of the largest private sector organizations in Sweden and Turkey

A Aydinlik, D Donmez, G Svensson, G Wood, M Callaghan

(2008), Vol. 27, pp. 778-790, Journal of management development, Bradford, England, C1

journal

Codes of ethics artefacts in Australia, Canada and Sweden : a longitudinal study

G Svensson, G Wood, J Singh, M Callaghan

(2008), pp. 262-266, AMS 2008 : Proceedings of the Annual Conference of the Academy of Marketing Science, Vancouver, BC, Canada, E1

conference

Top Taiwanese and Turkish companies and their engagement with corporate ethics

G Svensson, G Wood, T Lee, D Donmez, A Aydinlik, M Callaghan

(2008), pp. 1-18, ANZAM 2008 : Managing in the Pacific century, Auckland, N.Z., E1

conference
2007

Investigating codes of ethics within the largest private sector organizations in Sweden and Turkey

G Svensson, G Wood, A Ulgen, D Donmez, M Callaghan

(2007), pp. 1-13, ANZAM 2007 : Managing our intellectual and social capital, Sydney, N.S.W., E1

conference

A construct of the cross-cultural ethos of corporate codes of ethics (ECCE) : Australia, Canada and Sweden

G Svensson, G Wood, M Callaghan, J Singh, E Carasco

(2007), pp. 2781-2789, ANZMAC 2007 : 3Rs, reputation responsibility relevance, University of Otago, Dunedin, New Zealand, E1

conference
2006

A longitudinal study of the commitment to business ethics of corporate Australia : 1995-2005

M Callaghan, G Wood, G Svensson

(2006), ANZAM 2006 : Management : pragmatism, philosophy, priorities, Rockhampton, Qld., E1

conference

Codes of ethics in corporate Sweden

G Svensson, G Wood, M Callaghan

(2006), Vol. 6, pp. 547-566, Corporate governance, Bradford, England, C1

journal

Masochistic marketing : Volvo Australia's not 'so safe' strategy

G Svensson, G Wood, M Callaghan

(2006), Vol. 23, pp. 438-444, Journal of consumer marketing, Bingley, England, C1

journal

Volvo Australia's new 'masochistic' marketing approach

G Svensson, G Wood, M Callaghan

(2006), pp. 1-6, 2006 AMS/KAMS CPM Conference, Seoul, Korea, E1

conference

The evolution of the content of codes of ethics in corporate Sweden : 2002-2005

G Svensson, G Wood, M Callaghan

(2006), 2006 AMS/KAMS CPM Conference : cultural perspectives in marketing, Seoul, Korea, E1

conference
2005

A comparative study of the contents of corporate codes of ethics in Australia, Canada and Sweden

J Singh, E Carasco, G Svensson, G Wood, M Callaghan

(2005), Vol. 40, pp. 91-109, Journal of world business, New York, N.Y., C1

journal

Masochistic marketing : not one of Volvo Australia's safest strategies?

G Svensson, G Wood, M Callaghan

(2005), pp. 2-13, ANZAM 2005 : Proceedings of the 19th ANZAM Conference, Canberra, A.C.T., E1

conference

A construct of sequential service quality in service encounter chains

G Svensson, M Callaghan

(2005), pp. 481-485, Marketing in an inter-connected world opportunities and challenges : proceedings of the 12th Biennial World Marketing Congress, Volume XXII, Muenster, Germany, E1

conference
2004

Implementing the ethos of corporate codes of ethics : Australia, Canada, and Sweden

G Wood, G Svensson, J Singh, E Carasco, M Callaghan

(2004), Vol. 13, pp. 389-403, Business ethics : a European review, Oxford, England, C1

journal

The commitment of public sector Sweden to codes of ethics

G Svensson, G Wood, M Callaghan

(2004), Vol. 17, pp. 302-331, International journal of public sector management, Bradford, England, C1

journal

A comparison between corporate and public sector business ethics in Sweden

G Svensson, G Wood, M Callaghan

(2004), Vol. 13, pp. 166-184, Business ethics : a european review, Oxford, England, C1

journal

The use of codes of ethics in the corporate marketplace: the case of Australia and Sweden

G Svensson, G Wood, M Callaghan

(2004), ANZMAC 2004 : marketing accountabilities and responsibilities, conference proceedings, Wellington, New Zealand, E1

conference

Codes of ethics in Sweden's largest public sector organizations : communicating the intent of the code within the organization

G Svensson, G Wood, M Callaghan, H Baath

(2004), ANZAM 2004 : Proceedings of the 18th Annual Conference of the Australian and New Zealand Academy of Management, 8-11 December 2004, Dunedin, New Zealand, Dunedin, New Zealand, E1

conference

Codes of ethics in Sweden's largest marketing corporations: communicating the ethos of the code within the organization

G Svensson, G Wood, M Callaghan

(2004), Developments in marketing science, volume XXVII : proceedings of the annual conference of the Academy of Marketing Science, Montreal, 26-29 May 2004, Vancouver, Canada, E1

conference
2003

Communicating the ethos of codes of ethics in corporate Australia, 1995-2001: whose rights, whose responsibilities?

G Wood, M Callaghan

(2003), Vol. 15, pp. 209-221, Employee responsibilities and rights journal, New York, N.Y., C1

journal
2002

The commitment of corporate Australia to business ethics: a longitudinal study

G Wood, M Callaghan

(2002), ANZAM 2002 : Proceedings of the 16th ANZAM Conference: enhancing business & government capability, Beechworth, Victoria, E1

conference

A theoretical application of exchange theory to online purchase decisions

M Callaghan, R Shaw

(2002), pp. 3241-3249, Proceedings of the Australian and New Zealand Marketing Academy Conference 2002, Melbourne, Australia, E1

conference

The use of codes of ethics in the marketplace in corporate Australia : a longitudinal study

G Wood, M Callaghan

(2002), pp. 121-127, ANZMAC 2002 : conference proceedings, Melbourne, Victoria, E1

conference
2001

Relationship orientation : towards an antecedent model of trust in marketing relationships

M Callaghan, R Shaw

(2001), pp. 1-9, Proceedings of the Australian and New Zealand Marketing Academy Conference 2001., Auckland, E1

conference
1999

Corporate Australia's commitment to codes of ethics

G Wood, M Callaghan, N McClaren

(1999), pp. 1-1, ANZAM 1999 : From the edge : management beyond. Proceedings of the Australia and New Zealand Academy of Management Conference, Hobart, Tasmania, E1-1

conference

Funded Projects at Deakin

Industry and Other Funding

Understanding the changing behaviour of SME customers

Dr Michael Valos, Mr Michael Callaghan, Dr Alvin Lee

  • 2016: $7,244
  • 2015: $34,578

Supervisions

No completed student supervisions to report