ALC304 - The Celebrity Industries: Star Images, Fan Cultures and Performance

Year: 2019 unit information
Enrolment modes: Trimester 1: Burwood (Melbourne), Cloud (online)
Trimester 3: Burwood (Melbourne), Cloud (online)
Credit point(s): 1
EFTSL value: 0.125
Unit chair:

Sean Redmond





Incompatible with:


Contact hours:

Campus: 1 x 2 hour Seminar per week

Cloud (online): Learning experiences are via CloudDeakin


This unit provides students with an opportunity to contribute in critical and creative ways to contemporary understandings of the celebrity industries. The unit will explore the construction and marketing of celebrity images; parasocial desire and identity making; celebrity gossip; political celebrity; stardom; and online fan cultures. The unit culminates in an informal symposium - an event that is collectively planned, implemented, and partly co-ordinated by students.


Assessment 1: (Individual) Audio-visual presentation (means of communicating content) 5 minute duration with 750 word exegesis - 50%

Assessment 2: (Individual) Essay (2000 words or equivalent) - 50%

Unit Fee Information

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