2020 unit information
Classes and seminars in Trimester 2/Semester 2, 2020 will be online. Physical distancing for coronavirus (COVID-19) will affect delivery of other learning experiences in this unit. Please check your unit sites for announcements and updates one week prior to the start of your trimester or semester.
Last updated: 2 June 2020
Students will on average spend 300-hours over the teaching period undertaking the teaching, learning and assessment activities for this unit.
Trimester 1: 1 x 2-hour seminar per week
Online Independent and Collaborative learning activities x 2-hours per week. This will include a range of activities including seminar recordings and synchronous and asynchronous participation in online classroom activities
This unit is designed for students who will undertake research in Communication disciplines such as Advertising, Digital Media, Journalism, Media Production/Design, Public Relations and Media Studies.
Students engage with theoretical frameworks to inform research design, ethics, sampling, measurement, data collection, analysis, and interpretation of results.
Students will be introduced to common research methods such as surveys, depth interviews, content analysis, and textual analysis. These are selected as typical methods commonly used for exploratory and descriptive research in communication and allied media industries.
With a focus on all stages of the research process students will be able to develop and present a research proposal for a quantitative and/or qualitative research project intended to inform policy, decision making and professional practices related to communication disciplines.
These are the Learning Outcomes (ULO) for this unit
At the completion of this unit, successful students can:
Deakin Graduate Learning Outcomes
GLO1: Discipline-specific knowledge and capabilities
GLO4: Critical thinking
GLO5: Problem solving
GLO8: Global citizenship
GLO1Discipline knowledge and capabilities
GLO3: Digital literacy
These Unit Learning Outcomes are applicable for all teaching periods throughout the year
The assessment due weeks provided may change. The Unit Chair will clarify the exact assessment requirements, including the due date, at the start of the teaching period.
The texts and reading list for the unit can be found on the University Library via the link ACO410 Note: Select the relevant trimester reading list.
Please note that a future teaching period's reading list may not be available until a month prior to the start of that teaching period so you may wish to use the relevant trimester's prior year reading list as a guide only.
Click on the fee link below which describes you: