2020 unit information
Classes and seminars in Trimester 2, 2020 will be online.
Last updated: 2 June 2020
M751 students: Must have completed MPM731, MPM732, MMH733 and MIS770.
All other students: Must have completed any six postgraduate units.
Students will on average spend 150 hours over the teaching period undertaking the teaching, learning and assessment activities for this unit.
1 x 3 hour class per week
Online independent and collaborative learning activities (recordings provided) including 6 x 1 hour scheduled online seminars.
This unit introduces students to the role of business strategy in developing and sustaining competitive advantage. The broad aim of this unit is to equip students with an introductory knowledge of business strategy concepts and tools, together with an ability to apply this knowledge to a variety of macro environment, industry, and business situations.
These are the Learning Outcomes (ULO) for this UnitAt the completion of this Unit, successful students can:
Describe the concepts of strategy and strategic perspectives.
Use strategy tools to analyse an organisation's external environments and strategic capability.
Identify, analyse and evaluate alternative strategic choices.
Recommend and justify the selection of an optimal strategic direction.
Describe the tasks and challenges of implementing a business strategy.
These Unit Learning Outcomes are applicable for all teaching periods throughout the year
The assessment due weeks provided may change. The Unit Chair will clarify the exact assessment requirements, including the due date, at the start of the teaching period.
Hurdle requirement: achieve at least 50% of the marks available on the examination.
The texts and reading list for the unit can be found on the University Library via the link below: MPM703 Note: Select the relevant trimester reading list. Please note that a future teaching period's reading list may not be available until a month prior to the start of that teaching period so you may wish to use the relevant trimester's prior year reading list as a guide only.
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