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|Prerequisite:||Any second level ALR unit|
|Incompatible with:||ALC381, ALR381|
|Contact hours:||This unit is offered in the wholly online teaching mode only - there will be no face-to-face teaching|
Students in this unit should have access to a computer linked to the internet and should be able to load software from Deakin's Software Library.
Government Relations and Issues management are two distinct but often interconnected areas of public relations activity. They are both about political and policy advocacy. We are using 'political' here with a small 'p'. We are not talking about party politics. This unit is about how rules and resources are contested, allocated and organised in a society. Public relations people and community campaigners lobby and direct information within the political system and the associated media to audiences, in ways which are appropriate in a democracy. The aim is to protect and further the interests of organisations, individuals and communities.
Mid trimester quiz 10%, Essay 1500 words 30%, Closed book exam 50%, specified participation in unit ‘wiki’ 10%.
Unit Fee Information
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