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2021 unit information
Unit delivery will continue to be provided in line with the most current COVIDSafe health guidelines. This may include a mix of on-campus and online activities. To find out how you are impacted, please check your unit sites for announcements and updates. Unit sites open one week prior to the start of each Trimester/Semester.
Thank you for your flexibility and commitment to studying with Deakin in 2021.
Last updated: 4 June 2021
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Students will on average spend 150-hours over the teaching period undertaking the teaching, learning and assessment activities for this unit.
1 x 2-hour seminar per week and extensive online interactions via social media equivalent to 1 x 1-hour class per week
This unit enables students to enhance their professional skills and digital competencies through an in-depth exploration of the complexities of social media spaces and practices, with a particular emphasis placed on the many roles collaboration plays in diverse industry settings. Students will create and share online content through interactive and collaborative assessment, developing their individual portfolios and learning how to strategically build a dynamic online network and presence.
Explicate and critically analyse social media principles, processes and practices relevant to a wide range of personal, professional and industry contexts.
GLO1: Discipline-specific knowledge and capabilities
GLO4: Critical thinking
Collaborate on a project with team members using various social media channels to co-create an industry-relevant media output and social media strategy, and to articulate a rationale for the output and the strategy.
GLO7: Teamwork
Demonstrate advanced digital literacies to build your online identity and portfolio by interacting with an online learning community using social media.
GLO3: Digital literacy
Apply advanced communication skills in written, visual and oral formats to collaboratively make and share digital content using social media for a range of purposes and audiences.
GLO2: Communication
Act with agency and purpose in order to reflect on collaborative activities through ethical, appropriate and considered peer feedback and self-assessment.
GLO6: Self-management
These Unit Learning Outcomes are applicable for all teaching periods throughout the year
The assessment due weeks provided may change. The Unit Chair will clarify the exact assessment requirements, including the due date, at the start of the teaching period.
There is no prescribed text. Unit materials are provided via the unit site. This includes unit topic readings and references to further information.
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