Unit search

Search results

MMK317 - Advanced Retail Management

Year:

2020 unit information

Important Update:

Classes and seminars in Trimester 2, 2020 will be online.

Last updated: 2 June 2020

Enrolment modes:Trimester 2: Burwood (Melbourne), Cloud (online)
Credit point(s):1
EFTSL value:0.125
Unit Chair:Trimester 2: Cuc Nguyen
Prerequisite:

MMK217

Corequisite:Nil
Incompatible with: Nil
Typical study commitment:

Students will on average spend 150 hours over the teaching period undertaking the teaching, learning and assessment activities for this unit.

Scheduled learning activities - campus:

1 x 1 hour class and 1 x 2 hour seminar per week

Scheduled learning activities - cloud:

1 x 1 hour class (recordings provided) + 2 hour online seminar (livestreamed with recordings provided) per week

Content

This unit explores the critical relationships that exist between retailers and suppliers, which increasingly define the effectiveness of merchandise management strategy across key supply chain stages including distribution, data exchange, shopper marketing, category captaincy and range planning.

  These are the Learning Outcomes (ULO) for this unit.
At the completion of this Unit, successful students can:
Deakin Graduate Learning Outcomes

ULO1

Demonstrate knowledge and critical understanding of the theory and frameworks of contemporary retail management/marketing techniques and functions specific to the development of retail concepts and formats.

GLO1: Discipline-specific knowledge and capabilities

ULO2

Communicate and disseminate information effectively by oral, written and visual means of creative ideas and concepts in the retail space.

GLO2: Communication

ULO3

Demonstrate an understanding of the complexity of merchandise moving through retail channels 

GLO1: Discipline-specific knowledge and capabilities

GLO4: Critical thinking

 

ULO4

Demonstrate an ability to cooperate as a team to attain shared goals.  

GLO7: Teamwork

These Unit Learning Outcomes are applicable for all teaching periods throughout the year

Assessment

:
Assessment Description Student output Grading and weighting
(% total mark for unit)
Indicative due week 
Assessment 1 (Group of 3) - Report (Business) 3000 words 30% Information not yet available
Assessment 2 (Group of 3) - In cass presentation 20 minutes 20% Information not yet available
Examination 2 hours 50% Exam period

The assessment due weeks provided may change. The Unit Chair will clarify the exact assessment requirements, including the due date, at the start of the teaching period.

Learning Resource

Texts and reading lists for units can be found on the University Library via the following link. Note: Select the relevant trimester reading list. Please note that a future teaching period's reading list may not be available until a month prior to the start of that teaching period so you may wish to use the relevant trimester's prior year reading list as a guide only.

Unit Fee Information

Click on the fee link below which describes you: