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MPM755 - Building Success in Commerce


2020 unit information

Important Update:

Classes and seminars in Trimester 2, 2020 will be online.

Last updated: 2 June 2020

Enrolment modes:Trimester 1: Burwood (Melbourne), Cloud (online)
Trimester 2: Burwood (Melbourne), Cloud (online)
Credit point(s):1
EFTSL value:0.125
Unit Chair:Trimester 1: Wayne Read
Trimester 2: Monica Keneley

Must have passed 7 units including MPA701, MPE781/MPT781, MPF753/MPT753, MPM701, MPM731

Incompatible with: Nil
Typical study commitment:

Students will on average spend 150 hours over the teaching period undertaking the teaching, learning and assessment activities for this unit.

Scheduled learning activities - campus:

1x 3 hour seminar per week

Effective Trimester 2 2020:

1 x 3 hour workshop per week

Scheduled learning activities - cloud:

3 x 1 hour class per week (recordings provided) plus 3 x 1 hour online seminars


Integrated and linked with core units, the capstone unit provides students with the opportunity to scope a business challenge, and though considered research, provide a solid foundation to identify priorities for decision-making in the context of setting up a business. Students will develop a proposal for setting up a new business entity. Along the way, students will be able to demonstrate their ability to research the issue at hand, identify different solutions, taking into account personal, team and societal issues/challenges so that a recommendation/solution can be proposed. This will require students to utilise their skills in accounting, economics, finance, business process management, and business communication to develop a coherent and aligned business plan and resourcing strategies that contributes to business success in a dynamic, global business environment. Students will be required to explain and justify their decisions. Business decision-making is underpinned by ethics and cultural understanding, and students will identify and reflect on their approach to decision-making and how they perceive business success in this context.


These are the Learning Outcomes (ULO) for this Unit
At the completion of this Unit, successful students can:

Deakin Graduate Learning Outcomes

Synthesise a broad base of critical commercial knowledge with specialised discipline knowledge and conduct independent research on a (chosen) commerce related issue.

GLO1: Discipline-specific knowledge and capabilities
GLO3: Digital literacy

Develop and present a business proposal backed with underpinning research to convey complex business concepts issues and findings and a set of recommendations to a mixed (specialist and non-specialist) audience.

GLO2: Communication

Critically analyse complex factors that lead to business success to justify options, identify limitations and inform business decisions on appropriate courses of action.

GLO4: Critical thinking

Conceptualise, construct and recommend solutions to a real world commerce-related problem.

GLO5: Problem solving

Demonstrate self-awareness and an ability to take responsibility for working and learning in a cross- disciplinary team.

GLO6: Self-management
GLO7: Teamwork

Interpret and reflect on the critical impacts of ethics and cultural factors in the context of an emerging business opportunity.

GLO8: Global citizenship


These Unit Learning Outcomes are applicable for all teaching periods throughout the year


Assessment Description Student output Grading and weighting
(% total mark for unit)
Indicative due week 
Assessment 1 (Individual) - A critical analysis of a chosen discipline based factors that affect business success 2000 words 30% Week 4
Assessment 2 (Group - 4 students) - Group business proposal 5000 words 50% Week 11
Assessment 3 (Individual) - Individual reflection 1500 words 20% Exam period

The assessment due weeks provided may change. The Unit Chair will clarify the exact assessment requirements, including the due date, at the start of the teaching period.

Learning Resource

The texts and reading list for the unit can be found on the University Library via the link below: MPM755 Note: Select the relevant trimester reading list. Please note that a future teaching period's reading list may not be available until a month prior to the start of that teaching period so you may wish to use the relevant trimester's prior year reading list as a guide only.

Unit Fee Information

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