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MMM306 - Global Strategy and International Management

Unit details

Year2017 unit information
Enrolment modes:Trimester 1: Burwood (Melbourne), Waterfront (Geelong)
Trimester 2: Burwood (Melbourne), Cloud (online)
Credit point(s):1
EFTSL value:

0.125

Unit chair:

B Roxas

Prerequisite:

MMM132

Corequisite:

Nil

Incompatible with:

Nil

Contact hours:

Campus: 1 x 2 hour class, 1 x 1 hour seminar per week

Cloud (Online): Learning experiences are via CloudDeakin

Content

This unit introduces students to the tools for formulating strategy for firms operating in an international environment. The Unit starts with an analysis of the external and internal environments of the organisation and proceeds with the formulation of the appropriate strategy taking into consideration the economic, social and environmental objectives of the organisation. The unit exposes students to the theoretical and conceptual literature in global strategy and highlights the rapid emergence of multinationals from emerging economies and the strategic role of the government in these economies.

Assessment

Assessment 1 (Individual) - Written assignment 1: Case analysis (2000 words) - 20%

Assessment 2 (Group of 3 students) - Written assignment 2: Group research project (4000 words) - 30%

Examination 2 hours - 50%

Unit Fee Information

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