MMM306 - Global Strategy and International Management
|Year||2016 unit information|
|Enrolment modes:||Trimester 1: Burwood (Melbourne), Waterfront (Geelong)|
Trimester 2: Burwood (Melbourne), Cloud (online)
For students commencing courses M300, M307, D301, D313, D317, D321, D322, D325, D338, D366 or D388 from T1 2016: MAA103, MAE101, MAF101, MIS171, MLC101, MMK101, MMM132, MWL101.
Campus: 1 x 2 hour class, 1 x 1 hour seminar per week
Cloud (Online): Learning experiences are via CloudDeakin
This unit introduces students to the tools for formulating strategy for firms operating in an international environment. The Unit starts with an analysis of the external and internal environments of the organisation and proceeds with the formulation of the appropriate strategy taking into consideration the economic, social and environmental objectives of the organisation. The unit exposes students to the theoretical and conceptual literature in global strategy and highlights the rapid emergence of multinationals from emerging economies and the strategic role of the government in these economies.
Assessment 1 (Individual) - Written assignment 1: Case analysis (2000 words) - 20%
Assessment 2 (Group of 3 students) - Written assignment 2: Group research project (4000 words) - 30%
Examination 2 hours - 50%