SEB711 - Managing and Developing Innovation

Year:

2020 unit information

Enrolment modes: Trimester 1: Waurn Ponds (Geelong), Cloud (online)
Trimester 3: Waurn Ponds (Geelong), Cloud (online)
Credit point(s): 1
EFTSL value: 0.125
Prerequisite:

Nil

Corequisite:

Nil

Incompatible with:

Nil

Study commitment

Students will on average spend 150 hours over the teaching period undertaking the teaching, learning and assessment activities for this unit.

Scheduled learning activities - campus

1 x 2 hour class per week throughout the trimester.

Scheduled learning activities - cloud (online)

1 x 2 hour class per week (recordings provided) throughout the trimester.

Content

This unit covers fundamentals common and necessary to successful enterprise-based innovation development. We will learn the theories of creativity and idea generation, examine the role of technology in goal-setting and strategy development of an organisation, how to create innovative ideas for marketing new products and how to successfully manage enterprise based innovation. With a special focus on learning the tools for implementing your innovative ideas.  We will also examine how innovation-seeking activities are typically funded and how the results of innovation development are measured in terms of enterprise valuation. We will also look at the way innovation development impact the business.

Unit Fee Information

Click on the fee link below which describes you:

Talk to a Deakin adviser about studying at Deakin today

Call 1800 693 888Monday to Friday: 9am to 5pm AEDT
Chat live nowMonday to Friday: 8am to 7pm AEDT