ALM302 - Digital Media Entrepreneurship
2023 unit information
Unit available for enrolment from 2024
Trimester 2: Burwood (Melbourne), Online
|Previously coded as:||ALC302|
Students must have passed 1 unit from ALM201 or ALM216
Students will on average spend 300-hours over the teaching period undertaking the teaching, learning and assessment activities for this unit.
|Scheduled learning activities - campus||
1 x 2-hour seminar (weeks 1, 2, 3, 4, 5, 6) and 1 x 2-hour online seminar (weeks 7, 8, 9, 10, 11)
|Scheduled learning activities - cloud (online)||
Online independent and collaborative learning activities including 2-hour scheduled online workshop
Experience what it means to be an entrepreneur as you generate a start-up concept in an area of personal interest through researching, planning, and developing multimedia outputs to promote your project. Through a hands-on approach using digital tools and platforms, you will learn how to undertake market research, identify target audiences, assess funding models, develop a social media strategy, design content, pitch to stakeholders, and more. Exploring the value of entrepreneurial thinking in different contexts, your work in this unit will reflect industry best-practice and contribute to your online portfolio and brand as a communications professional.
Unit Fee Information
Click on the fee link below which describes you: