Biography
Michael Callaghan is a Lecturer and Researcher in both Departments of Management and Marketing in Deakin Business School. Michael recently completed a PhD (by prior publication) with Deakin University, the first ever awarded by the Faculty of Business and Law. His dissertation detailed the development of a quantitative measure of corporate codes of ethics. This work was developed over 15 replications, across seven countries, and has resulted in 39 peer-reviewed publications to date. Michael’s thesis has been nominated for award consideration in the 2017 Emerald/EFMD Outstanding Doctoral Research Awards.
Michael has published widely in both international journals and conferences, most notably Journal of World Business and Journal of Business Ethics. He is a member of the editorial advisory board for the European Business Review and was awarded Outstanding Reviewer at the 2018 and 2012 Emerald Literati Network, Awards for Excellence.
Michael has served as Unit Chair in four of the six Marketing core units on multiple occasions and has taught in more than 15 units across 3 majors in 3 delivery modes (on/off/online) during his time at Deakin. He is a Certified Practising Marketer (CPM), Fellow of the Academy of Marketing Science (FAMS) and Fellow of the Australian Marketing Institute (FAMI).
Read more on Michael's profileResearch interests
- Corporate ethics and social responsibility
- Trust, value and online exchange
- Advertising and communication
Affiliations
- Certified Practising Marketer (CPM)
- Fellow, Australian Marketing Institute (FAMI).
- Editorial Advisory Board Member, European Business Review.
- Fellow, Academy of Marketing Science (FAMS).
- Member, Emerald Literati Club.
- Member, Australian and New Zealand Academy of Managment (ANZAM).
Teaching interests
- Ethics
- Management
- Marketing
Units taught
- MMH733 - Ethics for Managers
- MMM132 - Management
- MMK101 - Marketing Fundamentals
- MMK277 - Marketing Management
- MMK265 - Marketing Research
- MMK266 - Consumer Behaviour
- MMK393 - Promotional Strategy
- MMK325 - Strategic Marketing
- MMM240 - Organisational Behaviour
- MMM132 - Management
- MMM262 - Organisational Theory
- MMH299 - Business Communications
Knowledge areas
- Business Ethics
- Corporate Codes of Conduct
- Social Media
- Relationship Marketing
- Trust
- Online Marketing
Expertise
- Business
- Business ethics
- Communication
- Consumer behaviour
- Consumer protection
- Corporate governance/responsibility
- Ethics
- Marketing
- Regional/rural development
- Relationships
- Technology
Professional activities
- Google Scholar http://scholar.google.com/citations?user=y6X3V70AAAAJ
Media appearances
- 5/12/19 ‘Pretty stingy’: Coles faces backlash over dairy farmers payment. The New Daily
- 3/12/19 Loyalty programs could leave consumers open for hacking: Expert. The New Daily
- 31/10/19 “Celebrating Halloween in Australia”. ABC Perth, WA Drive with Geoff Hutchison
- 31/10/19 “How Halloween came to Australia”. ABC Perth, WA Afternoons with Gillian O'Shaughnessy
- 16/10/19 ‘Coles unveils Christmas flybuys offer as experts flag loyalty scheme pitfalls’. The New Daily
- 30/9/19 ‘‘Massive risk’: How Coles’ unlikely partnership with eBay could backfire’. The New Daily
- 11/9/19 ‘Costco creates a new breed of Australian shopper’. The New Daily
- 27/8/19 ‘David Jones teams up with BP to deliver upmarket servo fare. Here’s what’s driving the move’. The New Daily
- 7/8/19 ‘From ‘points fatigue’ to targeted ads: The real cost of customer loyalty programs’. The New Daily
- 16/7/19 ‘Collectables war: Coles’ Little Shop 2 sparks boycott calls, Woolworths pins hopes on Lion King’. The New Daily
- Buyer beware: Buyer beware: The dodgy tricks retailers use to make you think you’re scoring a bargain. The New Daily, 23/5/19
- Coles is slinging everything from smashed avo to giant packs of pasta, but consumers could lose out. The New Daily, 15/5/19
- The companies using Santa to pull on our hearts – and purse strings. The New Daily, 23/12/18
- Why Red Bull is first and foremost a marketing giant before it is a drinks company. The New Daily, 26/10/18
- Prepare to be tempted at the checkout – Woolworths to target impulse buyers. The New Daily, 27/9/18
- Why fake celebrity endorsement ads are so successful in scamming Australians. The New Daily,24/9/18
- ‘Healthy smoking’: Experts warn against the craze to vape vitamin supplements. The New Daily, 14/9/18
Awards
- 2019 Inaugural winner of the Management Department Teaching and Learning Award
- 2018 Outstanding Reviewer: Emerald Literati Network, Corporate Governance: The international journal of business in society
- Outstanding Paper: Emerald Literati Network, Awards for Excellence: Habibi, Hamilton, Valos and Callaghan, 'E-marketing orientation and social media implementation in B2B Marketing', 2016.
- Faculty of Business and Law, Award for Teaching Excellence (MMK277 Unit Team), 2013.
- Outstanding Reviewer: Emerald Literati Network, Awards for Excellence, 2012.
- Faculty of Business and Law, Pro Vice Chancellor’s Service Star Award (Research and Media), 2012.
- Faculty of Business and Law, Pro Vice Chancellor's media magnet award, 2011.
- Faculty of Business and Law, an exemplar of teaching excellence, 2011.
- School of Management and Marketing, unit team award MMK266, 2010.
- Faculty of Business and Law excellent teaching award (unit team), 2006.
- Faculty of Business and Law excellent teaching award (individual), 2006.
- Faculty of Business and Law award for outstanding contribution to the Faculty's operational plan in student support, 2006.
- Australian and New Zealand Academy of Management (ANZAM) best paper award, ethics and corporate governance stream, 2004.
- Faculty of Management, School of Management and Marketing teaching excellence award, 1995.
Publications
Codes of ethics content: UK and Australian corporations
G Wood, G Whyatt, M Callaghan, G Svensson
(2019), Vol. 31, pp. 669-687, European business review, Bingley, Eng., C1
J Singh, G Wood, M Callaghan, G Svensson, S Andersson
(2018), Vol. 30, pp. 494-510, European business review, Bingley, Eng., C1
E-marketing orientation and social media implementation in B2B marketing
F Haji Habibi, C Hamilton, M Valos, M Callaghan
(2015), Vol. 27, pp. 638-655, European business review, Bingley, Eng., C1
The engagement with business ethics: An Australian journey 1995-2010
M Callaghan, G Wood
(2014), Vol. 26, pp. 286-304, European Business Review, C1
M Callaghan, G Wood, J Payan, J Singh, G Svensson
(2012), Vol. 21, pp. 15-30, Business Ethics, C1
Commitment to business ethics in UK organizations
G Whyatt, G Wood, M Callaghan
(2012), Vol. 24, pp. 331-350, European Business Review, C1
J Singh, G Svensson, G Wood, M Callaghan
(2011), Vol. 20, pp. 103-119, Business Ethics, C1
The embeddedness of codes of ethics in organizations in Australia, Canada and the United States
G Svensson, G Wood, J Singh, J Payan, M Callaghan
(2011), Vol. 20, pp. 405-417, Business Ethics, C1
T Lee, A Aydinlik, D Donmez, G Svensson, G Wood, M Callaghan
(2010), Vol. 5, pp. 178-195, International Journal of Business Governance and Ethics, C1
A corporate model of sustainable business practices: An ethical perspective
G Svensson, G Wood, M Callaghan
(2010), Vol. 45, pp. 336-345, Journal of World Business, C1
A comparison of business ethics commitment in private and public sector organizations in Sweden
G Svensson, G Wood, M Callaghan
(2010), Vol. 19, pp. 213-232, Business Ethics, C1
Measurement and structural properties of organizational codes of ethics in private and public Sweden
G Svensson, G Wood, M Callaghan
(2010), Vol. 23, pp. 549-566, International journal of public sector management, London, England, C1
Communicating the ethos of corporate codes of ethics in the UK and the USA
G Whyatt, J Payan, G Wood, M Callaghan, G Svensson
(2010), pp. 1-28, ANZAM 2010 : Proceedings of the 24th Australian and New Zealand Academy of Management. Conference : Managing for Unknowable Futures; 2010, Adelaide, S.A., E1
M Callaghan, T Lee, D Donmez, A Aydinlik, G Svensson, G Wood
(2009), Vol. 21, pp. 278-298, European Business Review, C1
An examination of the codes of ethics artifacts in top Taiwanese companies
T Lee, G Svensson, G Wood, M Callaghan
(2009), Vol. 3, pp. 86-101, International Journal of Electronic Customer Relationship Management, C1
G Svensson, G Wood, J Singh, E Carasco, M Callaghan
(2009), Vol. 86, pp. 485-506, Journal of Business Ethics, C1
G Svensson, G Wood, M Callaghan
(2009), Vol. 9, pp. 283-297, Corporate Governance, C1
G Svensson, G Wood, M Callaghan, J Singh, J Payan
(2009), pp. 1-10, ANZMAC 2009 : Sustainable management and marketing conference, Melbourne, Vic., E1
Goran Svensson, Greg Wood, Jang Singh, Michael Callaghann
(2009), Vol. 18, pp. 389-407, BUSINESS ETHICS-A EUROPEAN REVIEW, C1
A construct of the "ethos of codes of ethics" (ECE): The case of private and public Sweden
G Svensson, G Wood, M Callaghan
(2009), Vol. 22, pp. 499-515, International Journal of Public Sector Management, C1
G Svensson, G Wood, J Singh, M Callaghann
(2009), Vol. 18, pp. 253-267, Business ethics: a European review, Chichester, Eng., C1-1
A longitudinal study of the commitment to business ethics of corporate Australia
M Callaghan, G Wood, G Svensson
(2008), Vol. 6, pp. 173-184, International journal of entrepreneurship and small business, London, England, C1
A Aydinlik, D Donmez, G Svensson, G Wood, M Callaghan
(2008), Vol. 27, pp. 778-790, Journal of Management Development, C1
Codes of ethics artefacts in Australia, Canada and Sweden : a longitudinal study
G Svensson, G Wood, J Singh, M Callaghan
(2008), pp. 262-266, AMS 2008 : Proceedings of the Annual Conference of the Academy of Marketing Science, Vancouver, BC, Canada, E1
Top Taiwanese and Turkish companies and their engagement with corporate ethics
G Svensson, G Wood, T Lee, D Donmez, A Aydinlik, M Callaghan
(2008), pp. 1-18, ANZAM 2008 : Managing in the Pacific century, Auckland, N.Z., E1
Investigating codes of ethics within the largest private sector organizations in Sweden and Turkey
G Svensson, G Wood, A Ulgen, D Donmez, M Callaghan
(2007), pp. 1-13, ANZAM 2007 : Managing our intellectual and social capital, Sydney, N.S.W., E1
G Svensson, G Wood, M Callaghan, J Singh, E Carasco
(2007), pp. 2781-2789, ANZMAC 2007 : 3Rs, reputation responsibility relevance, University of Otago, Dunedin, New Zealand, E1
A longitudinal study of the commitment to business ethics of corporate Australia : 1995-2005
M Callaghan, G Wood, G Svensson
(2006), ANZAM 2006 : Management : pragmatism, philosophy, priorities, Rockhampton, Qld., E1
Codes of ethics in corporate Sweden
G Svensson, G Wood, M Callaghan
(2006), Vol. 6, pp. 547-566, Corporate governance, Bradford, England, C1
Masochistic marketing: Volvo Australia's not "so safe" strategy
G Svensson, G Wood, M Callaghan
(2006), Vol. 23, pp. 438-444, Journal of Consumer Marketing, C1
Volvo Australia's new 'masochistic' marketing approach
G Svensson, G Wood, M Callaghan
(2006), pp. 1-6, 2006 AMS/KAMS CPM Conference, Seoul, Korea, E1
The evolution of the content of codes of ethics in corporate Sweden : 2002-2005
G Svensson, G Wood, M Callaghan
(2006), 2006 AMS/KAMS CPM Conference : cultural perspectives in marketing, Seoul, Korea, E1
A comparative study of the contents of corporate codes of ethics in Australia, Canada and Sweden
J Singh, E Carasco, G Svensson, G Wood, M Callaghan
(2005), Vol. 40, pp. 91-109, Journal of World Business, C1
Masochistic marketing : not one of Volvo Australia's safest strategies?
G Svensson, G Wood, M Callaghan
(2005), pp. 2-13, ANZAM 2005 : Proceedings of the 19th ANZAM Conference, Canberra, A.C.T., E1
A construct of sequential service quality in service encounter chains
G Svensson, M Callaghan
(2005), pp. 481-485, Marketing in an inter-connected world opportunities and challenges : proceedings of the 12th Biennial World Marketing Congress, Volume XXII, Muenster, Germany, E1
Implementing the ethos of corporate codes of ethics : Australia, Canada, and Sweden
G Wood, G Svensson, J Singh, E Carasco, M Callaghan
(2004), Vol. 13, pp. 389-403, Business ethics : a European review, Oxford, England, C1
The commitment of public sector Sweden to codes of ethics
G Svensson, G Wood, M Callaghan
(2004), Vol. 17, pp. 302-331, International Journal of Public Sector Management, C1
A comparison between corporate and public sector business ethics in Sweden
G Svensson, G Wood, M Callaghan
(2004), Vol. 13, pp. 166-184, Business ethics : a european review, Oxford, England, C1
The use of codes of ethics in the corporate marketplace: the case of Australia and Sweden
G Svensson, G Wood, M Callaghan
(2004), ANZMAC 2004 : marketing accountabilities and responsibilities, conference proceedings, Wellington, New Zealand, E1
G Svensson, G Wood, M Callaghan, H Baath
(2004), ANZAM 2004 : Proceedings of the 18th Annual Conference of the Australian and New Zealand Academy of Management, 8-11 December 2004, Dunedin, New Zealand, Dunedin, New Zealand, E1
G Svensson, G Wood, M Callaghan
(2004), Developments in marketing science, volume XXVII : proceedings of the annual conference of the Academy of Marketing Science, Montreal, 26-29 May 2004, Vancouver, Canada, E1
G Wood, M Callaghan
(2003), Vol. 15, pp. 209-221, Employee Responsibilities and Rights Journal, C1
The commitment of corporate Australia to business ethics: a longitudinal study
G Wood, M Callaghan
(2002), ANZAM 2002 : Proceedings of the 16th ANZAM Conference: enhancing business & government capability, Beechworth, Victoria, E1
A theoretical application of exchange theory to online purchase decisions
M Callaghan, R Shaw
(2002), pp. 3241-3249, Proceedings of the Australian and New Zealand Marketing Academy Conference 2002, Melbourne, Australia, E1
The use of codes of ethics in the marketplace in corporate Australia : a longitudinal study
G Wood, M Callaghan
(2002), pp. 121-127, ANZMAC 2002 : conference proceedings, Melbourne, Victoria, E1
Relationship orientation : towards an antecedent model of trust in marketing relationships
M Callaghan, R Shaw
(2001), pp. 1-9, Proceedings of the Australian and New Zealand Marketing Academy Conference 2001., Auckland, E1
Corporate Australia's commitment to codes of ethics
G Wood, M Callaghan, N McClaren
(1999), pp. 1-1, ANZAM 1999 : From the edge : management beyond. Proceedings of the Australia and New Zealand Academy of Management Conference, Hobart, Tasmania, E1-1
Funded Projects at Deakin
Industry and Other Funding
Understanding the changing behaviour of SME customers
Dr Michael Valos, Dr Michael Callaghan, Dr Alvin Lee
- 2016: $7,244
- 2015: $34,578
Supervisions
No completed student supervisions to report